Our correspondent
WEXNET exhibition, which is Pakistan’s premier exhibition dedicated solely to the promotion of women entrepreneurs, was organized by the Trade Development Authority of Pakistan (TDAP) at the Expo Centre, Johar Town, Lahore from 21st to 23rd of March, 2014. WEXNET aims to provide a formalized platform to women giving them an opportunity to exhibit their products, network, learn from others’ experiences and form collaborations and partnerships for mutual benefits.
Paper Miracles experienced the WEXNET trade fair expo for the first time, displaying its unique artisans work to promote the innovative jewelry and accessories made from recycled paper to the international delegates, local dignitaries, corporate visitors and the general public.
Paper Miracles’ jewelry stall at WEXNET exhibition 2014
“Paper Miracles is an exemplary initiative. This year, the theme of the exhibition is ‘Women hold up half of the sky-celebrating women’s leadership.’ Paper Miracles’ team and the paper beads artisans symbolizes WEXNET’s theme well and are inspiring examples of what female entrepreneurs can achieve using their creativity and talents,” said Roubina Taufiq Shah, Director of Trade Development Authority of Pakistan( TDAP).
In the crowd of more than 300 stalls, Paper Miracles clearly stood out as the only stall showcasing stylish and trendy accessories made from recycled paper. The visitors admired the quality of each product and unconventional use of waste paper. “This is the first time I have seen such a successful initiative which not only positively empowers women, but addresses the environmental issues like the importance of recycling in a very professional way,“ said a female customer who purchased earrings made from Urdu newspaper.
At the closing ceremony of the WEXNET exhibition, Minister for Women Development, Zakia Shah Nawaz acknowledged and distributed awards to selected participants. Out of hundreds of domestic and international exhibitors, Paper Miracles was one of only two organizations which were given multiple awards. TDAP praised Paper Miracles for their innovative approach and for their contribution to positively impacting the lives of the artisans.
Ms. Elli Takagaki, the founder of Paper Miracles and president of Rotary Club
Paper Miracles was also awarded the “Best Stall” award for its aesthetics and tasteful display of its products and was recognized as one of the few outstanding brands with the level of professionalism and quality products ready to participate in international trade fairs and compete in the global market.
“It is an honor to receive such a prestigious award and recognition amongst so many talented women entrepreneurs from all over Pakistan.” (Paper Miracles)
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